Summary: Persuasion, Review and Analysis of Lakhani's Book
EAN13
9782511047293
ISBN
978-2-511-04729-3
Éditeur
BUSI BOOK SUM
Date de publication
Collection
BUSINESS BOOK S
Nombre de pages
44
Dimensions
18 x 12 x 0,3 cm
Poids
55 g
Langue
anglais
Fiches UNIMARC
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Summary: Persuasion

Review and Analysis of Lakhani's Book

Busi Book Sum

Business Book S

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Autre version disponible

The must-read summary of Dave Lakhani's book: "Persuasion: The Art of Getting What You Want".This complete summary of the ideas from Dave Lakhani's book "Persuasion" shows that persuasion is the art and science of getting exactly what you want. In its highest form, you can use persuasive techniques to position yourself as an expert and to help other people get what they want. In his book, the author explains how persuasion can and must be used to create win-win situations for everyone involved. This is a key distinction between manipulation and persuasion. Manipulative techniques never result in a lasting relationship, whereas those relationships based on the use of persuasion do endure.Added-value of this summary:• Save time• Understand key concepts• Expand your knowledgeTo learn more, read "Persuasion" and discover how you can master the art of persuasion and start getting what you want.
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